International Association of Amusement Parks and Attractions Expo Europe 2026
IAAPA Expo Europe 2026, held in London from 21‑25 September, is the premier trade show for the attractions industry in the region. The event features over 690 exhibitors showcasing the latest rides, water‑park attractions, virtual‑reality and augmented‑reality experiences, AI‑driven operations, sustainability solutions, safety technologies, and guest‑experience innovations. A robust education program offers 60+ sessions on topics such as AI integration, guest and team‑member satisfaction, partnership case studies (e.g., Lego and Merlin Entertainments), and emerging location‑based entertainment trends. The show floor runs 22‑24 September, providing ample networking opportunities, supplier meetings, and live demos. Attendees can also explore sponsorship options, media coverage, and the CONNECT+ app for real‑time scheduling and navigation. The expo aims to drive growth, foster connections, and highlight cutting‑edge solutions shaping the future of amusement parks, theme parks, and entertainment venues worldwide.
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