São Paulo Wine Trade Fair (SPWTF) 2026
The São Paulo Wine Trade Fair (SPWTF) is a B2B event held June 9‑11, 2026, from 2 pm to 8 pm each day. It gathers a wide range of exhibitors: wine producers, laboratories, wine‑service accessories, viticulture and winemaking equipment, bar/restaurant/hotel outfitting, importers, sector entities, input producers, packaging and label manufacturers, winemaking schools, and graphic‑design firms. Visitors are primarily professionals in the adult‑beverage chain, including food‑and‑beverage buyers, distributors, importers, traders, investors, bar and restaurant owners, researchers, winemakers, producers, sommeliers, hospitality entrepreneurs, sales representatives, independent wine professionals, and specialized press. The fair emphasizes commercial opportunities, diversity of wine and cachaça styles, and includes round‑tables, lectures, and master‑classes. It is positioned as the main Latin‑American meeting point for the wine and spirits production chain, reflecting São Paulo’s status as Brazil’s largest wine market.
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São Paulo - Expo Center Norte, SP, Brasil